Insights and posts about branding

The brand lifecycle

What makes a brand last? Every business owner has asked themselves this exact question before. If you haven’t, then you’re likely asking the wrong questions.  Another frequent question is “what creates brand longevity?”  Well, the answer is relatively simple. Process. More specifically, a lifecycle.  See, brands go through stages, much like humans do. They grow …

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Branding project: Trackx

The project Date August 2020 Client Trackx Category Branding Delivered Brand identity Brand designWebsite Share Share on facebook Share on pinterest Share on twitter Share on linkedin Trackx – non profit organisation Trackx helps people with a passion for travel who are looking for adventure and want to develop themselves as individuals. They offer unforgettable …

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