The project

February 2020
Brand design
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Bwasta - Pasta Bar

Bwasta has a mission to offer freshly made pasta to people combined with the ease of quick online ordering.

They have a wide range of flavours and sauces for their dishes all made with unique ingredients.

For this identity we wanted to incorporate the Cameroon heritage of the owner with an organic/ premium vibe.

Love how this one came together.

Combining premium with organic into a unique style.

The biggest challenge we had was coming up with a font that both screams organic but with a premium feel to it.

The font we picked here has nice thick serifs with the occasional crooked line. The font is very legible and does wonders on all their designs.